Shopping.com (Epinions) vs. Shopper Approved

When comparing customer rating and review services, there are several to choose from. One of those companies is shopping.com (Epinions).

Shopping.com is a pay-per-click, product-focused comparison service that uses it's sister site, Epinions.com to both gather and power the reviews for the products it displays.

Shopping.com is actually a pretty good service, and is a great way to promote physical products online, however, their Epinions rating and review service is not likely to help you unless you do a lot of business with shopping.com. This is because epinions.com is primarily incentive driven, and the majority of the reviews written are from Epinions members that get paid to leave ratings and reviews.

My advice to you as a business owner is to use shopping.com to sell your products and let epinions run its course off-site, and don't depend on the ratings and reviews you collect from it as you'll likely be disappointed in the results.

On-site, your best plan of action is to use Shopper Approved to actively gather and display your customer ratings and reviews. Shopper Approved gathers up to 70x more ratings and reviews than epinions.com, and is much more effective and user-friendly. Plus, it's completely automated, so you can spend your time building your business instead of managing your online reputation.

And the best part is that you can start collecting unlimited ratings and reviews in just 5 minutes from now with our Free Standard Account.

Remember - Every customer rating and review you collect is like a personal endorsement for your website. Don't let another customer slip by without giving them the opportunity to express their gratitude.

Set up your free Account Today!

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